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News Releases

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Contact: Katie Marzullo
Direct Line 949-257-9089

FOR IMMEDIATE RELEASE
May 22, 2024

Fair Entry Guide Available Now

Watsonville, CA – Don’t be shy! Make this the year you finally enter the Santa Cruz County Fair! The 2024 Exhibitor’s Entry Guide is available now!

There are so many exciting divisions… Livestock, AgHort, Amateur Wine, Fine Arts, LEGOs, Photography, Poultry, Floriculture, Collections, Home Arts and Innovation… just to name a few!

There are several ways to get a Guide. It can be accessed online at santacruzcountyfair.com

A printed Guide is also available at the Fair Office, located on East Lake Avenue (Highway 152) in Watsonville.

Starting the last week in May, you can also pick up a Guide at local libraries and feed stores throughout the county. A full list of locations is posted at santacruzcountyfair.com

Most online entry deadlines are August 22nd, including livestock and poultry. 

Please check the Entry Guide to confirm the deadline and receiving a schedule of the specific department you’re entering.

New this year, the Poultry Department is having a Decorated Egg Contest. We expect some eggs-tremly creative entries!

Please call the Fair office with any questions 831-724-5671.  

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Contact: Katie Marzullo
Direct Line 949-257-9089

FOR IMMEDIATE RELEASE
April 25, 2024

2024 Fair Artwork Revealed

Watsonville, CA - Look closely! There are so many fun and fantastic details in this year’s Fair artwork… based on our theme, “Pioneer Days to Modern Ways!”

Artist Susan McBeth created the time-defying design. It features a covered wagon hovercraft, an astronaut and pioneers with a smartphone and tablet in hand. And don’t miss the drone cleverly hidden in the logo. The artwork is the perfect depiction of Fairs past, present and future.

The timeless tableau is the culmination of many creative minds, both Fair officials and marketing team members, brainstorming the limitless possibilities inspired by “Pioneer Days to Modern Ways.” They handed off their ideas to McBeth who crafted them into the hand drawn, colorful and original artwork attached.

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Contact: Katie Marzullo
Direct Line 949-257-9089

FOR IMMEDIATE RELEASE
March 14, 2024

Pioneer Days to Modern Ways

Watsonville, CA – Drum roll please! The Santa Cruz County Fair is excited to announce the winner of the Fair Theme Contest and the theme! Kyle Middleton beat out more than 85 submissions with the theme, “Pioneer Days to Modern Ways.”

“We have it all! Our pioneer past at the Ag History Project as well as a look to the future with new techniques and technologies - celebrating the Past, Present and Future,” says Middleton.

As the winner of the contest, Middleton gets tickets to the Fair and a parking pass. But, because she is one of our dedicated Fair Department Heads, she has chosen to donate her prize package to the Boys and Girls Club of Scotts Valley.

The 2024 Fair will indeed showcase the best of Pioneer Days and Modern Ways. For the first time ever, the Fair will feature a Drone Show! 200 drones will take to the sky above the fairgrounds each night in a stunning and artistic display of technology.

The Fair will also host all the annual favorites… the Tractor Parade, Junior Livestock Auction, Monster Trucks and Motocross, a Horse Show, Charras and much more! There will also be live concerts, including a Taylor Swift Tribute.

For all our local bakers, makers, florists, farmers, quilters, poets, artists and LEGO lovers… please look for the Fair Entry Guide, online and in stores, May 1st.

The Fair runs September 11th-15th, 2024.  See you there!

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The Santa Cruz County Fair celebrates the rich agricultural history of our community and people and invests heavily in bringing this heritage to our youth.  The 2024 Fair will be held September 11-15, at the Fairgrounds located on Highway 152 just east of Watsonville.  Information on the Fair, and the Fairgrounds - a year-round entertainment and event venue, can be found at santacruzcountyfair.com


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Contact: Katie Marzullo
Direct Line 949-257-9089

FOR IMMEDIATE RELEASE
March 9, 2024

We’re Full STEAM Ahead

Watsonville, CA – TODAY ONLY, the Santa Cruz County Fairgrounds is pleased to host the return of the 2024 Santa Cruz County STEAM Expo.

Last year, the Expo had to be canceled as the fairgrounds were called into service as an emergency Red Cross shelter for victims of the catastrophic Pajaro Valley flooding. The silver lining for the Expo is that organizers and students have now had two years to put together the biggest and best STEAM Expo yet!

The Expo, put on by the Santa Cruz County Office of Education, is happening throughout three buildings on the fairgrounds. It’s a traditional Science Fair competition along with demos, exhibits, performances and hands-on activities. Oh yes… and apple flinging!!

Also, there’s a Food Truck on the grounds to feed hungry young scientists, engineers, artists and the public.

The Expo is FREE and open to all!

When:  Saturday, March 9, 2024 from 10:30am – 3:00pm

Where: Santa Cruz County Fairgrounds, 2601 E. Lake Ave, Watsonville, CA 95076

For more information: 2024 STEAM Expo

For interview opportunities, please contact Heather Wygant at or at 831-466-5727.

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The Santa Cruz County Fair celebrates the rich agricultural history of our community and people and invests heavily in bringing this heritage to our youth.  The 2024 Fair will be held September 11-15, at the Fairgrounds located on Highway 152 just east of Watsonville.  Information on the Fair, and the Fairgrounds - a year-round entertainment and event venue, can be found at santacruzcountyfair.com